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Growth Marketer at Earnd

$50k - $120k + 0.01% - 1% in Sydney, NSW

Job description

As one of the first employees at an early stage company with a big mission and strong backing, you'll wear many hats. The primary focus will include helping to devise and execute brand awareness strategies as well as supporting the activation of employees at partner employers.

 

Other focuses include:

  • Owning the top of the funnel acquisition to drive paid and organic acquisition.
  • Evaluate and execute a marketing roadmap leveraging product, community, advertising and social media.
  • Expand brand awareness, refining and improving our key messaging.
  • Work with the team to identify areas to refine user retention.
  • Identifying and unlocking acquisition channels and optimisation strategies.
  • Managing diverse content production and distribution projects and exploring more experiential marketing initiatives – podcasting, workshops, tradeshows and guerilla tactics.
  • Build EDM campaigns using automation, workflow, and landing page tools and continually optimising with A/B tests.
  • Building relationships with content collaborators (charities, financial wellness organisations etc).
  • Understanding industry trends and competitor tactics to help optimise marketing spend.
  • Identify new growth hacking opportunities and partnerships. 
  • Copywriting.

If you're keen to get your hands dirty in design, UX/UI, Data Analysis and Customer Success when there's an opportunity to do so, we'll see that as a big win (but by no means a necessity).

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